Southern Entrepreneurs – Subsidised Training

3 March Winchester 10am to 1pm £35 or £25 early booker price

Customer Service – one for everyone with customers

DETAILS


9 March Bordon 10am to 1pm £35 or £25 early booker price

Blogging for business – for beginners, or seasoned bloggers

DETAILS


15 March Romsey 10am to 1pm £35 or £25 early booker price

Mindfulness,relaxation, stress avoidance – invest in yourself

DETAILS


17 March Portsmouth 10am to 1pm £35 or £25 early booker price

Twitter advanced – what do you do next? Make twitter work even harder for you

DETAILS


22 March Eastleigh 10am to 2pm £35 or £25 early booker price

Digital skills – module 3

DETAILS


23 March Basingstoke 10am to 1pm £35 or £25 early booker price

Sell online legally – Ebay or Etsy or just from your website, do it well and remain within the law

DETAILS


 

Southern Entrepreneurs – Networking – Portsmouth

24 Feb 2016

Enterprise Centre – PORTSMOUTH

Would you like to develop the skills and knowledge in your business but do not have a bulging training budget?

Is it important for you to develop your key people in order to achieve your business objectives?

Would you like to provide your people with qualifications and skills development in their own area of competency?

If the answer to any of these questions is yes then this meeting is for you. We will be exploring the whole subject area of in work qualifications and apprenticeships and how these can support you achieving your business objectives.

>Read more…

 

Southern Entrepreneurs – Free Branding Workshop – Fleet

Branding for small businesses FREE WORKSHOP

Location: Fleet

Date: 24 February, 10am to 1pm

Do your potential customers know why they should choose your company?

Do you struggle to stand out from the crowd? Come and find out about the art of branding…

You might be surprised to know branding is NOT about paying a lot of money to get a logo… the art of branding is actually about capturing and communicating what is distinctive about your business – and knowing how to do that will give you huge competitive advantage in 2016.

When describing branding, the Chartered Institute of Marketing says “brands matter to every company because what they capture is distinctive.  This is the primary source of your competitive advantage and the ability to create value.”   So perhaps it’s no surprise that those companies with a strong brand are often the most successful…

Branding is about what you do; how you uniquely do it; and how to differentiate yourself clearly and consistently when getting your message across to clients and potential clients.

So do you have absolute clarity with regard to your marketing direction, focus, personality and voice? Or have you sort of made it up along the way?

Suitable for individuals, for member organisations and for companies this fast paced interactive workshop is packed with case studies, examples and worksheets and will be most useful to you if you:

•             are new and need to decide how to market yourself

•             have been trading for some time but without a clear brand

•             want to expand your services and realise your new offering is no longer reflected in your original identity.

>Find out more…

Southern Entrepreneurs Networking

PORTSMOUTH NETWORKING

24 Feb 2016

Enterprise Centre – PORTSMOUTH

Would you like to develop the skills and knowledge in your business but do not have a bulging training budget?

Is it important for you to develop your key people in order to achieve your business objectives?

Would you like to provide your people with qualifications and skills development in their own area of competency?

If the answer to any of these questions is yes then this meeting is for you. We will be exploring the whole subject area of in work qualifications and apprenticeships and how these can support you achieving your business objectives.

 

Southern Entrepreneurs Networking

FLEET NETWORKING

17 Feb 2016

Civic Offices – FLEET

Contrary to what you might think branding is not just about a look, a style or a corporate colour

If you think of branding as an a big iceberg the visual identity only makes up the tip – or around 15% – of the whole,  the remaining 85% – which is under the surface – is all about the company’sphilosophy and brand values.

 

Southern Entrepreneurs Training

10 February Eastleigh –  digital Skills module 1 – 1st of 3 modules designed to give you the digital tools to run your business. The course is certificated and is ideal for you or your staff.

10 February Bordon – Events. Any event large or small needs organisation and plans. Come and here how the experts do it and avoid and costly mistakes.

11 February Southampton – On line Eshops. Want to sell online? learn from the expert who has done it himself. Not to be missed if you’d like to set up an e-commerce site.

16 February Winchester – No Budget Marketing.  Marketing budgets are always the first thing to be cut. Come and see with smart ideas you can market with little or no budget.

18 February Portsmouth – Everything You’ve Always Wanted To Know About Marketing But Were Afraid To Ask. If you do have a marketing budget come and find out how to make best use of it! Ask the expert, learn the best way to go about a successful marketing plan.

24 February – Eastleigh digital skills module 11. Completed module 1 of digital marketing? Now move onto module 11. New skills, new challenges. Module 11 can be done as a stand alone workshop or part of the course.

24 February – Fleet. Branding. How to, why you need to, getting what you want from it, all will be revealed.

1 March – Eastleigh. Handling aggressive people. Calm situations down before they become an issue. Defuse an annoyed client or customer. Learn to remain calm and on top of the situation. Great for businesses and everyday life!

 

Snipping Red Tape With Crimson Crab

Many thanks to Reputation Advocate, Lorna Jackson from Advance and Get Noticed for organising this feature in etc magazine.

We thoroughly enjoyed our morning discussing business issues with Laura Cartledge and you can read the whole February edition here.

 

What can we do to make sure that our affiliates, subcontractors, etc operate in a way that maintains and enhances our brand reputation?

It is crucial to carry out appropriate due diligence. Ask questions that will uncover things that may pose a risk to your reputation. For example, how do they handle client complaints?

You could oblige them to comply with a code of conduct. In this way you can ensure that your standards are upheld and you could include a clause on dispute resolution.

You could include specific clauses in a set of terms and conditions. However you must beware of ‘liquidated damages provisions’, where a penalty is payable for example for late completion. These should only be used as a genuine pre-estimate of losses which will be suffered by a breach of the contract and not used as a penalty clause, otherwise the provisions may be held to be unenforceable.

As a professional consultant can I be sued if I give free advice?

Technically you could as a recent legal ruling (Burgess and another v Lejonvarn [2016] EWHC 40 (TCC)) has found that a professional consultant owes a duty of care in Tort for professional services performed gratuitously.
The consultant in question had given various free services relating to a friends’ landscape gardening project. It was a significant project approached in a professional way, with services provided over a relatively long period and involving considerable commitment on both sides. The project did not go smoothly, the relationship broke down and the former friends claimed for the cost of remedial works.
This highlights a risk common to any professional who offers informal advice, however, it is important to remember that this was not a piece of brief ad hoc advice given in an informal way.